Bubble Trubble
Publication, Editorial
2023
Bubble Trubble is a series of mini accordion gum books inspired by Gogo Graham’s Fall/Winter 2022 collection. The project translates the playful, elastic, and ephemeral qualities of bubble gum into a tactile reading experience.
Drawing from the color palette, textures, and visual language of the runway, each booklet captures the fleeting yet expressive nature of bubbles, their lightness, tension, and tendency to burst.
Through its folded form and vivid materiality, Bubble Trubble explores the intersection of fashion, material design, and nostalgia, transforming a simple gum wrapper into an object of sensory memory and visual rhythm.